Riot and Frolic

Why aren't more people outraged at toilet paper companies?

This is the "bath tissue" aisle at a certain superstore:

This aisle of pretentiously-dubbed "bath tissue" (are they afraid to use the word "TOILET" [I'm not: toilet toilet toilet toilet toilet]) takes up about 650 square feet of store space and one company has a package with four rolls in it.  

ONE COMPANY!  

FOUR ROLLS!

Otherwise you are looking down the barrel of 12 rolls.

TWELVE ROLLS, PEOPLE.

MINIMUM.

Multiple companies offer many variations on "quilted", "cushiony", "thick", and "soft" two-ply rolls of goodness in 12 to 24 or more packages.  

To add insult to injury?  Those scrawny, old-house-storage-space-appropriate, single-occupancy-dwelling-sized 4-packs?  

SINGLE PLY.  

My family of 5-ish goes through four rolls a week.  That means, as the solitary resident of a home, you either dedicate the floor of a closet to toilet paper storage for a year or you are forced to endure single ply.

SINGLE PLY.

Let's boycott the toilet paper companies!

Wait.

No.  

Don't do that.

Maybe let's write them strongly worded letters?